Triggit Case Study

Background Kodak Gallery is a service that allows users to upload and store photos, as well as create and purchase one-of-a-kind cards, books, prints, and gifts with the stored files. Although seeing success testing various DSPs for customer acquisition efforts, Kodak...
The Data Behind “Bigger is Better”

The Data Behind “Bigger is Better”

As advertisers clamor for more interactive and engaging ad formats, we often hear a call to publishers and platforms to support bigger ad sizes. With display industry giants like AOL now offering display ads up to four times the size of typical display ads and with...