Triggit Blog

January 5, 2009

New Version of Triggit Coming

I am very excited to announce that in honor of a new year, we are going to be launching a completely new version of Triggit over the next couple of weeks. We have taken all the things we have learned with our in-text ads to create a product that both helps publishers make money and brings value to the users. It is a win-win that we think has a ton of potential.

We are going to be slowly rolling it out of the next couple of weeks as we work through the bugs. Please let us know if you would like to help us with the beta testing.

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January 2, 2009

Site Maintenance

We are changing our colocation provider, including our DNS servers. Please excuse any temporary downtime while we make the move.

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December 9, 2008

New In Line ad unit on the way

Happy Holidays everyone. Things have been busy here at Triggit. Not only did we get the holidays cards sent out, but we also are getting really close to rolling out a new ad unit. The unit is what we are calling an In Line contextual ad unit. Instead of turning a piece of text into an Ad Link, we are going to be using our Javascript technology to insert a contextually relevant text ad into the white space between paragraphs. The ads will look something like this:

We are still testing and iterating on the unit, so any ideas or suggestions you might have would be awesome. We are hoping to have it rolled out after the New Year. Though anyone interested in helping us with testing please let us know.

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November 10, 2008

Triggit praise from Jessica Smith of jessicaknows.com

Jessica Smith who writes jessicaknows.com is writing ‘15 days of Marketing’ where she chooses 15  ways of marketing and making money from your website over 15 days. She wrote a short but great post on using Triggit to make money from your site.

You can check it out here: http://jessicaknows.com/

Thanks Jessica!

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November 7, 2008

More sites that use Triggit: Celebrity


One of our most popular verticals using Triggit is celebrity gossip. I took 5 from this category for you to check out.

tengossip.com

http://www.celebritycarsblog.com/

janetcharltonshollywood.com

http://hipcandy.blogspot.com/

gravyandbiscuits.com

What is your favorite celebrity site?

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November 3, 2008

FAQ of the Day: What is in-text advertising?

 

In-Text Advertising is a form of contextual advertising in which ads are served directly into the textual content of a website. In-text ads vary in their presentation and can be represented by different graphics, such as different colored links, or windows that pop-up when a user mouses over the highlighted text.


Triggit introduces an even more advanced form of in-text advertising through contextual scanning and placement. How does this work? Triggit has invented a technology that scans your webpages and automatically identifies contextually relevant keywords, products, search terms and more. Triggit then matches these terms to the millions of text advertisements in our database, and when there is a good fit, a Triggit Ad-Link is automatically generated. Publishers make money every time one of their users click on these Ad Links.


Unlike many other in-text solutions, Triggit doesn’t affect things like page rank because our links are all JavaScript. Everything is automated, and you can choose the number of Ad Links you want to appear in your pages.


Have more questions about in-text advertising or Triggit Ad Links? Contact Bobby at feedback@triggit.com. We can’t wait to hear form you!


 

 

 

 

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October 29, 2008

Press

Well, it looks like we can’t hide any more. Shoemoney wrote about the new Triggit today on his awesome blog. Thanks Shoe, much appreciated. Welcome to all the new users to help us test and improve the product. We have a long way to go and really look forward to your help and suggestions.

Over the last few months we have been working on significantly changing and updating our platform so that Triggit automatically inserts contextual ads into a website. No more drag and drop. The first ad unit we are working on is the in-text ad unit. Using our technology we are able to scan a page and semantically determine what the content is about and insert a contextually relevant ad. Most of the time anyway, it is still pretty rough and young technology.

Please don’t hesitate to let us know about any feedback or ideas you might have for us.

Linda also wrote about us on her very useful blog about affiliate marketing. Thanks Linda.

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October 21, 2008

True or False

A lot of people have been asking me lately, ‘Where has the toolbar gone?” or “I want to use your old function to quickly create Amazon links.  THAT was cool and useful.  Where do I get that?”  You get what I am saying.

If you Google Triggit you will get a variety of things. You will likely read past WYSIWYG web application, you might see references to our work with wine merchants, or you might even read some things about the Olympics.

I wanted to clarify a few things.

TRUE:

  • True: Triggit places in-text links automatically
  • True: Triggit is FREE to use
  • True: You can use Triggit alongside any other advertising platform.
  • True: A 3/4 of the Triggit employees sold pins at the Athens Olympics in 2004

FALSE:

  • False: Triggit has a WYSIWYG web application
  • False: You can place YouTube, Flickr pictures, and Amazon affiliate links with Triggit.
  • False: Triggit’s office dog is named Fido.  (NOPE, It’s Jackson the best dog this side of the Mississippi)
  • False: Triggit no longer directly connects wine merchants with wine blogs.

Should you have any other questions to see if they are True of False don’t hesitate to email me at rdunn@triggit.com.

Have a great day!

Bobby

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October 20, 2008

New Home Page Video

David has built us a great new home page video. What do you guys think?

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October 17, 2008

Sites that use Triggit

A question I get asked all the time is “Can I see a few examples of publishers who use Triggit?”

Here are a few:

http://www.urbanmusicblog.net/

http://the-coveted.com/

http://therunnersguide.com/

http://whyfacebook.com/

http://dadtalk.typepad.com/

As you can see there is a wide range of sites that use Triggit.  If you  have any questions about your website and Triggit feel free to email me at rdunn@triggit.com.

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